Nicosia, Cyprus. The Financial Wellbeing Institute (FWI) has entered into a strategic partnership with Mastercard to strengthen financial literacy in Cyprus through research, public awareness initiatives and a nationwide education programme.
The partnership aims to reach thousands of people, including 3,000 young people aged 18 to 29, by helping citizens understand financial services, make informed decisions and navigate digital financial environments.
Financial wellbeing findings
The initiative follows the presentation of the Financial Wellbeing Index 2025 by FWI with Mastercard’s support. The index showed that financial wellbeing in Cyprus improved to 54.6 points from 2024.
However, almost four in 10 Cypriots remain financially vulnerable or struggling, while 49.5 per cent reported that financial issues cause stress and anxiety, according to the statement.
Research and public guidance
The partnership will use research and expertise to develop practical guidance, public content and learning tools through three main initiatives.
The Financial Wellbeing Index 2025 measures financial security, resilience and stress, with findings intended to identify citizens’ needs and guide responses to financial challenges.
The partnership will also support the Financial Wellbeing Talks podcast series, which will provide accessible guidance on subjects including electronic payments, artificial intelligence, transaction security and protection against digital fraud.
Youth digital financial literacy
The Empowering Youth through Digital Financial Literacy programme will offer training sessions, workshops and practical tools to people aged 18 to 29 across Cyprus.
Mastercard will contribute expertise in digital payments, secure transactions and the safe use of financial tools to support the development of the programme’s learning content. The initiative aims to reach 3,000 young people nationwide.
