Paphos, Cyprus. The Paphos regional board of tourism, Etap Paphos, reported strong uptake of its smart signage initiative aimed at improving visitor information across the district. The board said the programme is part of an ongoing digital transformation effort replacing static boards with smart, environmentally friendly and interactive signage.
Usage data
According to QR code data collected between January and June 2026, more than 43,000 scans were recorded across 150 smart signs installed throughout the district.
For the full year 2025, the system recorded more than 140,000 scans between January and December, indicating sustained visitor engagement with the platform.
Popular locations and visitor origins
The board said the most popular locations in 2025 included Panagia Chrysopolitissa, the Monastery of Agios Neophytos, Kremmiotis Waterfall in Kritou Terra, the Catacomb of Agia Solomoni and the Maa-Palaiokastro archaeological site in the Municipality of Akamas.
The main international visitors using the system, excluding permanent residents of Cyprus, came from the United Kingdom, Poland, Germany, Israel and Greece.
Expansion in 2026
The initiative is continuing into 2026, with the seventh phase now under way for the installation of eight additional signs at key points of interest and natural monuments.
The new installations will cover areas including Nikokleia, Pelathousa, the Municipality of Polis Chrysochous, Letymbou and the Municipality of Akamas.
How the platform works
Visitors access the system by scanning a QR code and selecting their preferred language on a smart device.
The platform provides audio guides, written information, photographic material, video content and 360 degree virtual tours.
