Top App Games reports $29 million first-half turnover from Ludus: Merge Arena
Limassol-based Top App Games said Ludus: Merge Arena generated $29 million in gross turnover in the first half of 2026 and surpassed 12 million players worldwide.
Limassol, Cyprus. Top App Games reported $29 million in gross turnover from its mobile game Ludus: Merge Arena in the first half of 2026, while the title surpassed 12 million players worldwide.
The Cyprus-based developer said the game generated $14.80 million in the second quarter, its strongest quarter to date and 5.2 per cent higher than in the first quarter.
Annualised rate
Top App Games said that maintaining the second-quarter rate over a full year would result in approximately $59.2 million in gross turnover.
The company said the figure was an annualised measure of the game’s current scale rather than a forecast of full-year results.
“Ludus is now a stable, compounding business, and that stability is what lets us invest in bigger content, bigger collaborations and our next titles,” said Vladimir Markov, chief executive officer and studio head of Top App Games Ltd.
Player growth and engagement
The company said Ludus’s worldwide player base rose from more than 11 million in July to over 12 million subsequently.
The game has expanded from 25 heroes at its soft launch to more than 100 heroes, following successive updates beyond its original merge-and-battle gameplay.
In July 2026, Ludus recorded 765,684 monthly active users and an average of 127,491 daily active users, according to the company.
Players opened more than 403,000 sessions daily, equivalent to about 3.2 sessions per daily active user.
Top App Games reported a payer conversion rate of 5.1 per cent, representing the proportion of users who made payments within the game.
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